Campaign staff arrive at 7am. The comms director has already compiled the daily briefing: press clips, opponent statements, polling data, editorial board opinions, and social media highlights.

The candidate reads it in the car. The field team skims it. The finance team ignores it.

#The Campaign Communications Problem

Everyone on the campaign needs to be on message. That requires everyone reading the same briefing. In practice:

• The candidate reads 50% (too busy doing events)
• Senior staff read 80%
• Field staff read 10% (they’re knocking doors, not reading emails)
• Volunteers read 0%

#Campaign Briefing as Audio

Turn the daily press briefing into a podcast the entire organization listens to:

Morning pod for the candidate: “Three stories about you this morning. The Times editorial was positive. The opponent made a statement on [issue] — here’s our response. Today’s schedule includes [event] where you’ll be asked about [topic].”

Team briefing: “Here’s the message of the day. Key talking points. What the opponent is saying. How to respond to the top 3 questions from voters.”

Volunteer briefing: “You’re canvassing today. Here’s the 60-second pitch. Here’s the answer to the question about [policy]. Here’s what to say if they bring up [attack].”

#Why Audio for Campaigns

• Speed: Morning briefing recorded by 6am. Staff listen during their commute. Everyone aligned by 8am.
• Field operations: Canvassers and organizers are in the field all day. They can’t sit and read. They CAN listen while driving between events.
• Message discipline: The entire organization hears the SAME briefing with the SAME talking points. No drift.
• Multilingual campaigns: Reaching Spanish-speaking, Chinese-speaking, or Haitian Creole-speaking communities? The briefing — in their language — ensures culturally-competent outreach. 100+ languages.

#Beyond Campaigns

Policy organizations and think tanks: Turn daily policy monitoring into a podcast for your research team.

Government affairs teams: Save legislative updates and hearing summaries. Listen to a daily briefing on what happened on the Hill.

PACs and advocacy groups: Monitor media coverage of your issues. Daily podcast keeps the board and donors informed.

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#Keep Reading

• The Enterprise Guide to AI-Generated Audio
• Nobody Reads the All-Hands Recap. Make It a Podcast.
• Your HNW Clients Don’t Read the Market Commentary. They’ll Listen.
• Your Market Research Reports Are Too Long. Make Them Listenable.
• Due Diligence as a Daily Podcast
• NotebookLM Alternatives (2026)

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The campaign that’s best-informed moves fastest. Make the briefing listenable.

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